Why Bandcamp is the Best Platform for Independent Musicians
by on April 30, 2018 in articles DIYmusician Music Industry
Oh. song, Oh. Musician, Oh. music, Oh. Progressive Rock, Oh. Progressive Metal, Oh. Olivia Hadjiioannou, guitarist, multi-instrumentalist, Oh

Why do I prefer using Bandcamp than any other platform or streaming service to sell my music?

Why is it better than Soundcloud, iTunes, Spotify and all the rest?

There are many reasons I think Bandcamp is the best platform for independent artists. Bandcamp gives you control of the commercial aspect of your music business. And if you are an artist/musician, sometimes that part is the most difficult. On Bandcamp, not only can control your pricing, creatives and upload whenever you want, but most importantly, gather all your fans all in one place.

Sound Quality

Bandcamp is one of the only places that offers high quality downloads like .aiff, .wav or .flac. The songs stream instantaneously in the Bandcamp app. You can choose which songs you want to offer before a release and you can setup album preorders.  Unlike iTunes and other services, you can upload and release immediately there is no middleman and you don’t need to wait for any distributor or platform to approve your release. It’s just you and the platform and all your Bandcamp activity goes straight to your email.

Bandcamp Emails

They say, “God is in the details” and sometimes it’s the little details that make all the difference. Bandcamp’s emails are joyful. Little things like the “Cha-ching! Another $7.00 for your album” and “Ba-da-boom! Another $6.00” for this in the subject line – it really makes the financial exchange more playful less ‘transactional’ and more something to celebrate about. Bandcamp deposits the money in your Paypal account right away. You don’t have to wait for every QTR like you do from iTunes and Spotify. You can even see your supporter’s avatar right under your release. They can leave a review and you can contact them to thank them personally.

There is a lot more to Bandcamp then I’ve mentioned here   like easily adding physical merchandise, notifying fans when the item is shipped, personal notes, free download codes, exporting your fans email list in an excel file, purchases and finally they report to the music charts for you.

Fans

If you are a fan, you can instantly stream or download your purchase and showcase your collection. And if you are looking for discovery, Bandcamp sends out an email to all fan accounts about what the people you are following are purchasing, so it is a great way to discover new music by exploring the collections of like-minded fans.

Faith

There’s a lot of noise out there that people don’t buy music anymore, well…just go over to Bandcamps homepage and check out their “Selling Right Now” carousel. – you can see real time purchases of people buying music.It says right there:

Fans have paid artists $290 million using Bandcamp, and $7.2 million in the last 30 days alone

Proof people are still buying music.




Many of you have asked me for advice on how to release an album or single as an independent artist. For five years, with each release, I gathered a list of the basic essentials. I want to share this “checklist” with you.

Though every album release is unique. There are basic requirements and steps in common with all releases across all genres. To distribute your music, attract a fanbase and receive payments, there is a lot of paperwork. You must make plans and do research.

If you are an independent musician, you might not have a lot of free time, a label or street team.

This e-book is a checklist I wish I had when I released my first EP. There is no commentary or fluff in this list. It contains the bullet points, precise links and instructions. It is a starting place for your release and an introduction to some music biz basics.

It will help you level the playing field and get heard in the crowd. It will save you hundreds of hours of research and give you more time to do what you love—making music.

It’s available on Amazon Kindle (left) and this website (right) for the price of a cup of coffee.

So, let’s put aside the guitar, bass or those drumsticks for a while – and let’s focus on getting this necessary work done.

Wish your album or single be a great success! And, your music heard and appreciated by enthusiastic fans around the world.

Oh.

Olivia Hadjiioannou, Ολίβια Χατζηιωάννου, Oh., Press photos, Official Photos, Music, News, Greece, metal, RockMulti-instrumentalist and director Olivia Hadjiioannou as the artist Oh. has been honored for her ingenuity, innovation and creativity in music and video with multiple international awards. She made her debut as Oh. on the international music scene with the award-winning music video, "Trials" in 2013 – cited as one of the 50 top events to mark Greece during the economic crisis. With the advances of immersive video, she released her single "Love of Avalanches", mentioned in Huffington Post as one of first 360-degree immersive VR videos released by a Greek artist on YouTube in 2016.

The music video "Red Lion" is presently a winner and official selection in 12 film festivals worldwide. Winner of Best Music Video award in the inaugural French Riviera Film Festival (FRFF) in Cannes, France. Winner Best Music Video at the Cosmocinema Film Festival in London. Winner of the Best Music Video Short in The Psychedelic and Transpersonal Film and Music Festival that took place on May 25, 2019 at The Producer’s Club in New York City. Winner Best Experimental Mixed Media Short Film at the Paleochora Lost World Short Film Festival in Southwestern Crete in Greece. Read more in her Bio and EPK

The EP “Metallia” has received over 32 reviews from 13 countries worldwide, is in top 10 progressive rock and metal charts and listed as one of the best albums of the year for 2018 on Metal Nation Radio.

CD Metallia - Oh. aka Olivia Hadjiioannou

“Metallia” by Oh. is an epical prog-metal composition in six parts. A multi-layered sonic piece of ravishing solo electric guitars, time-bending tempo shifts, grooving bass lines and deranged drums.

This instrumental progressive metal album will reveal its intricacies and hidden depths over time. It will extract from your mind pure visions, to mend your mental pictures, preen presumptions and to elicit an element of the unexpected…. because that is what will transmute your subliminal mind map into a remarkable blueprint which will lead you from wherever you are now, to wherever you want to be.

Available on Bandcamp

Weird and Wonderful World of Oh.

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